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    Modesty should forbid, but I've successfully introduced many new products in the media space for fun and profit.  

    Now my partners and I are developing an "eBook 2.0" digital format to fully immerse 21st Century readers of genre fiction in the world of a compelling story.  




      The XRBook format enriches the traditional eBook's scrolling text with art, video, audio, links to fictional articles and websites about the characters and events and their real historical context.  And optional extended-reality content to experience with a branded XRViewer. Each XRBook series will also serve as underlying material for a streaming series.  The first XRBook series title is REGRESSOR

      Psychiatrist Erik Jansson, M.D. practices hypnotic Past Life Regression Therapy (PLRT) to cure his patients' ills when other methods fail.       

      In the first book, Flight of the WASP, Dr. Jansson's patient Sildy Mandique reveals her former life as "Vera," a WW2 Women's Army Service Pilot (WASP) who shot down a German jet warplane over Florida in 1944, only to see the event covered up by the U.S. Government.

       She also encountered Dr. Jansson in his former life as Ben, an FBI man onto a plot by American traitors in high places to kill President Roosevelt and rule postwar Germany. 

        Now their heirs conspire to plunge the world into a global depression. When Erik and Sildy go to Berlin to verify her story, they're stalked by agents of a powerful banking family who won't let them leave Germany alive...

      The first in a series of patients' memories that keep the past life REGRESSOR in present-world danger.

Chris Fox Gilson discusses campaign strategy with President Barack Obama , 2012.
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“Chris Gilson, One Of Our '100 Best & Brightest

Advertising People' Is A Go-To Strategist

For Media Innovation…”

Advertising Age

Chris Fox Gilson, Author & Creative Director

Extended Reality Books (XRBooks)


REGRESSOR: The Flight of the WASP

        Like those clever little pigs trained to find truffles, a fortunate skill set led me to re-imagine eBooks as a more  sensory experience for the 21st Century reader. 

     Working in all media during my advertising/filmmaking career and with publishers like Random House, Putnam, and Viking-Penguin as an author, I've learned to use design, writing, marketing, film production, and virtual reality content to reach mass audiences one-on-one. 

         In 2018, I launched Virtual Fox Productions, LLC. to create mixed-reality content that could train, entertain, and persuade as the ultimate one-on-one storytelling tool.

       Now we're applying the lessons learned to the XRBooks development process to test prototypes including Virtual Reality features with selected readers in 2023.


Chris Fox Gilson discusses campaign strategy with President Barack Obama , 2012.

  I've mastered the art and science of inventing desire for media innovations over my occasionally glorious...


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